8 Queer-Owned African Fashion Brands to Check Out For Pride
In honor of pride month, we highlight eight African queer fashion designers and brands putting queer stories on the global map through fashion.
South African designer Rich Mnisi is part of a new wave of designers putting African stories on the global map.
In the last decade, there have been an emergent of fashion designers who aren’t just queer but have aligned their fashion vision with their identity, creating demystifying collections and criss-crossing their concepts and ideologies to represent the inscape of non-conformity, fluidity, queerness and androgyny — whilst maintaining a quick balance with their cultural roots. Despite the numerous fabric experimentations and collections, these designers never forget to tell stories that align with them, especially those that resonate with queer people in queer unfriendly countries.
In honor of pride month, OkayAfrica highlights 8 African queer fashion designers and brands putting queer stories on the global map through fashion.
Rich Mnisi
South African designer Rich Mnisi is part of a new wave of designers putting African stories on the global map. Founded in 2015, the brand Rich Mnisi is immersed at offering fluid expression to gender, celebrating youthful excellence and exploring extremist design elements with minimalist cultural tailoring. For pride month, the brand released a limited edition capsule titled “Out." The capsule visualizes a fine-line between elegance and fluidity whilst boldly emphasizing on the act of struggle and resilience as an outfit.
Udiahgebi
For a fashion brand like Udiahgebi, identity is very important. And offering that form of visibility to femme queer Nigerians is not just a form of visual activism but a detailed story of essence. The brand was founded by Emerie Udiahgebi, a gender non-forming fashion designer who wanted to give queer, non-binary and non-conforming individuals more options to express themselves fashionably. Udiahgebi’s fashion concept is extremely bold, fierce, and unconventional.
Lagos Space Programme
Designer Adeju Thompson fuses traditionalist concepts with genderless possibilities. Founded in 2018, Lagos Space Programme is a gender-neutral fashion brand that enveloped aesthetic designs using local craftsmanship. The brand appreciates West African unique fabric and communicates compelling stories of identity, gender and queerness — a ideology that has garnered them not just audience but earned them a spot at the LVMH prize.
Muyishime
Patrick Muyishime is a fashion innovator. Not only does he know how to source excellent fabrics but his designs are authentically vibrant. Founded in 2016, Muyishime is a Kenyan fashion label that introduces conversations surrounding androgynous and explores aesthetically fabric inventions that commands fluidity, feminine wiles and constructive elegance.
Bola Yahaya
Founded in 2019, Bola Taofeek Yahaya's fashion label aligns thought provoking pieces that elevate the discusses around queer representation, sexuality and feminity. The brands merges sustainability and explore eccentric fabric experimentations.
Nao Serati
Founded by South African designer Nao Serati Mofammere in 2014, the fashion brand Nao Serati explores the versatility of gender and the fine margin of sexuality whilst finding its balance with their South African heritage. Mofammere wants his brand to explore masculinity and the different ways it takes to wear a fragile look.
Vangei
Lolu Vangei has different recipes to gender fluidity and she has used fashion to express that. Founded in 2018, Vangei is a fashion label that unites modern ideology of afro-centricism to produce pieces that dismantle cliched ideas about gender.
Mayetobs
There is no explaining the sort of talent Emmanuel Tobiloba possesses. Founded in 2020, Mayetobs' eccentric approach in reinstating androgynous norms is interesting. From oversized pants that speaks of fabric maximalism to fast flowing robes, the fashion brand is an ode to redefining modern masculinity.
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