Beating the Stigma of "World Music"

Beating the Stigma of "World Music"


Western music listeners have a rather unfortunate habit of filing anything not from the United States or Western Europe under the banner of “world music.” Even in today’s climate of increasing globalization and transnational social interaction, breaking from this categorization and into the mainstream remains one of the toughest challenges for non-Western artists. Lately, however, a number of artists are breaking away first from the “world music” category and then from the “African musician” stigma that mainstream media so effortlessly tags them with. ABC News has the story on this new class of singers and emcees, which includes some familiar names like K’Naan and Nneka, emerging from the African Continent. Read the Full Article here.

Kenyan artist Elsy Wameyo stands on a doorstep in the music video for her single “Conquer.”
Popular

12 African Artists to Watch in 2025

From Winny to King Paluta and Yamê, here’s a list of African acts we’re tipping for greatness this year.

Ayra Starr smiles on set in the music video for her hit “Jazzy’s Song.”
Music

The Songs You Need to Hear This Week

The songs you need to hear this week, featuring Ayra Starr, Runtown, Bruce Melodie & Joeboy, Njerae and more.